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McDonald's
Type Public
Traded as NYSE: MCD
Dow Jones Industrial Average Component
Industry Restaurants
Founded May 15, 1940 in San Bernardino, California;
McDonald's Corporation, April 15, 1955 in Des Plaines, Illinois
Founder(s) Richard and Maurice McDonald McDonald's restaurant concept;
Ray Kroc, McDonald's Corporation founder.
Headquarters Oak Brook, Illinois, U.S.
Number of locations 32,000+ worldwide[1]
Area served Worldwide
Key people James A. Skinner
(Chairman & CEO)
Products Fast food
(hamburgers • chicken • french fries • soft drinks • coffee • milkshakes • salads • desserts • breakfast)
Revenue US$ 24.075 billion (2010)[2]
Operating income US$ 7.473 billion (2010)[2]
Net income US$ 4.949 billion (2010)[2]
Total assets US$ 31.975 billion (2010)[2]
Total equity US$ 14.634 billion (2010)[2]
Employees 400,000 (January 2010)[2]
Website McDonalds.com
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McDonald's Corporation (NYSE: MCD) is the world's largest chain of hamburger fast food restaurants, serving around 64 million customers daily.[3] Headquartered in the United States, the corporation was founded by businessman Ray Kroc in 1955 after he purchased the rights to a small hamburger chain operated by the eponymous Richard and Maurice McDonald.[4]

A McDonald's restaurant is operated by either a franchisee, an affiliate, or the corporation itself. The corporation's revenues come from the rent, royalties and fees paid by the franchisees, as well as sales in company-operated restaurants. McDonald's revenues grew 27 percent over the three years ending in 2007 to $22.8 billion, and 9 percent growth in operating income to $3.9 billion.[5]

McDonald's primarily sells hamburgers, cheeseburgers, chicken, french fries, breakfast items, soft drinks, shakes and desserts. In response to changing consumer tastes, the company has expanded its menu to include salads, wraps, smoothies and fruit.[6]