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Most link popular is IWC's trademarked Ceratanium, as seen on some of their models dating back to 2017, when they link debuted it on the Aquatimer Perpetual Calendar. What sets this apart, however, is that ceramicized titanium is not a coating (necessarily) – nor does it refer to the link base material. A bit confused? Let me explain.

It'll be interesting to see to what extent the new partnership informs the product offerings from TAG link Heuer Formula E-specific designs seem a logical link next move and given the technology and digital link marketing forward vibe that Formula E projects we may see TAG Heuer leaning harder into unusual materials after a bit of an hiatus from some of the more aggressive concept watch experiments of the mid-2000s.